About Tinnemia
Brand Story
At Tinnemia we never stop dreaming.
We draw, shape and style the world around us — always with a curious heart and a love for detail. Paper and textile are our playgrounds; prints are our language, and every line tells a quiet story.
We design what can be felt as much as be seen. All with a French Joie de - classic, yet cheeky - and a sturdy Scandinavian twist.
From soft vegan leathers to delicate papers, every surface invites touch.
Together they form a world where everything fits together — effortlessly, beautifully, and just a touch offbeat.
About the Designer
Karien Kuijpers — Founder & Creative Director
Tinnemia was founded in 2012 by Dutch designer Karien Kuijpers, whose work explores the quiet power of minimalism and the poetry of materials. Her creations are defined by a deep love for tactility in paper, texture and colour — and by a fascination with typography, fashion and the rhythm of cities.
For Karien, every design begins with colour and material. These are the building blocks of her world — a world where intuitive design becomes tactile storytelling. Her collections capture contrasts: soft yet strong, refined yet playful, timeless yet distinctly modern.
Over the years, Karien has built a label known for its understated elegance and emotional depth. Her work bridges graphic design, product design and styling — always guided by intuition, curiosity, and a sense of calm sophistication.
Design Philosophy
At the heart of Tinnemia lies a fascination with the tactile and the timeless.
Every design — whether a bag or a notebook — begins with touch. Vegan leather, cotton, linen and fine papers become carriers of mood and emotion.
We believe beauty lives in simplicity: in the way a surface feels beneath your fingers, in how a colour breathes, in how light moves across texture.
Our aim is to create objects that quietly enrich everyday life — designed with purpose. Our stationery collections are crafted in Europe, where traditional techniques meet modern design thinking. Our bags are created together with our dedicated team in China, who share our vision for thoughtful design and responsible production.
A sustainable mindset runs through everything we create — from the materials we choose to the way we build lasting relationships. Each product is made with care and meant to be treasured — a quiet form of sustainability, created to be kept, loved, and last.
Key Moments
2012 Tinnemia was founded
2014 Launch of our first bag collection
2015 Expansion to our first stationery line
2016 Expansion to our first bed linen collection
2018 Collaborations with international museum stores (MoMA, Stedelijk Museum, etc.)
2020 Introduction of the European-made stationery collection
2025 Launch of the 2026 Collection — Soft Geometry
The Collection
A poetic collection of bags, notebooks, diaries, pouches and lifestyle accessories.
Each piece is designed to be both functional and soulful — a daily companion.
Tinnemia’s products are defined by muted tones, refined typography and materials that age beautifully over time.
